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Keynote Speakers
PhD in Tourism from the University of Aveiro, with a thesis in the area of Portugal’s attractiveness for foreign direct investment in the tourism sector. Master’s Degree in Business Management from ISCTE (Lisbon), Degree in Tourism from ESEC (Coimbra) and Bachelor’s Degree in Tourism from ESTG (Viana do Castelo).
Between 1995 and 2002 she worked at the Visabeira Group, having been Public Relations and Director of the Sports Palace, Administrator of the Ice Palace and Director of the Montebelo Golf Course and Equestrian Center.
Between 2008 and 2022 she was Director of the degree in Tourism at the School of Technology and Management of Viseu – Polytechnic Institute of Viseu (IPV), where she teaches in the degree courses in Tourism and Master’s in Tourism Management. She assumed the role of Director of the Master’s Degree in Tourism Management in December 2022.
She is an integrated member of CISED – Centre for Studies in Digital Services of IPV and a collaborating member of the Research Group on Territory, Development and Tourism Attractiveness of the Research Unit in Governance, Competitiveness and Public Policies of the University of Aveiro and of CITUR – Centre for Research, Development and Innovation in Tourism.
She has participated in national and international congresses and has several publications in the area of tourism.
Since October 2021, he has been Pro-President of the Polytechnic Institute of Viseu for Community Connection and Knowledge Transfer.
Cristina Barroco
Doutoramento em Turismo pela Universidade de Aveiro, com tese na área da atratividade de Portugal para investimento direto estrangeiro no setor do turismo. Mestrado em Gestão de Empresas pelo ISCTE (Lisboa), Licenciatura em Turismo pela ESEC (Coimbra) e Bacharelato em Turismo pela ESTG (Viana do Castelo).
Entre 1995 e 2002 exerceu atividade no Grupo Visabeira, tendo sido Relações Públicas e Diretora do Palácio dos Desportos, Administradora do Palácio do Gelo e Diretora do Campo de Golfe e Centro Hípico Montebelo.
Entre 2008 e 2022 foi Diretora da licenciatura em Turismo da Escola Superior de Tecnologia e Gestão de Viseu – Instituto Politécnico de Viseu (IPV), onde leciona nos cursos de licenciatura em Turismo e Mestrado em Gestão Turística. Assumiu as funções de Diretora do Mestrado em Gestão Turística em dezembro de 2022.
É membro integrado do CISED – Centro de Estudos em Serviços Digitais do IPV e membro colaborador do Grupo de Investigação em Território, Desenvolvimento e Atratividade Turística da Unidade de Investigação em Governança, Competitividade e Políticas Públicas da Universidade de Aveiro e do CITUR – Centro de Investigação, Desenvolvimento e Inovação em Turismo.
Tem participado em congressos nacionais e internacionais e possui várias publicações na área do turismo.
É, desde outubro de 2021, Pró-Presidente do Instituto Politécnico de Viseu para a Ligação à Comunidade e Transferência de Conhecimento.
Cristina Barroco
Elisa Alén
Degree in Business Sciences (1999) from the National University of Distance Education (UNED). PhD in Business Administration and Management (2003) from the University of Vigo. She is currently a Professor in the Department of Business Organization and Marketing at the University of Vigo, where she teaches marketing in the Degree in Tourism and in the Degree in Business Administration and Management of the Faculty of Business Sciences and Tourism of Ourense.
Her research activity is framed in the area of tourism marketing (especially in purchasing behavior). She began with research on thermal tourism and later, she focused on senior tourism. Smart tourism, issues related to accessibility in tourism and the application of new technologies to the sector, nominally virtual reality, have also been approached.
She has published several scientific contributions, including his contribution to international journals of impact and to books by publishers of high prestige in the area.
In the field of university management, she has been Vice-Dean (2006-2008) and Dean of the Faculty of CCEE and Tourism (2009-2013). She participates in various scientific and professional associations (AEDEM, AEMARK, AECIT, CETUR).
Elisa Alén
Licenciada en Ciencias Empresariales (1999) por la Universidad Nacional de Educación a Distancia (UNED). Doctora en Administración y Dirección de Empresas (2003) por la Universidad de Vigo. Actualmente es Catedrática del Departamento de organización de empresas y marketing de la Universidad de Vigo, donde imparte clase de marketing en el Grado en Turismo y en el Grado en Administración y Dirección de Empresas de la Facultad de Ciencias Empresariales y Turismo de Ourense.
Su actividad investigadora se enmarca en el área de marketing turístico (sobre todo en comportamiento de compra). Comenzó con investigaciones sobre turismo termal y posteriormente, se centró en turismo senior. También se ha acercado al turismo Smart, temas relacionados con la accesibilidad en turismo y la aplicación de las nuevas tecnologías al sector, nominalmente la realidad virtual.
Ha publicado diversas contribuciones científicas entre las que se destaca su aportación a revistas internacionales de impacto y a libros de editoriales de elevado prestigio en el área.
En el ámbito de la gestión universitaria ha sido Vicedecana (2006-2008) y Decana de la Facultad de CCEE y Turismo (2009-2013). Participa en diversas asociaciones científicas y profesionales (AEDEM, AEMARK, AECIT, CETUR).
Sara Pascoal
Sara Cerqueira Pascoal é Professora Adjunta do Instituto Politécnico do Porto (ISCAP- P.Porto), Portugal, desde 1997, onde leciona Retórica, Semiótica, Teoria da Comunicação e Cultura Francesa para Negócios.
É licenciada em Línguas e Literaturas Modernas, mestre em Cultura Portuguesa e doutorada em Literaturas e Culturas Românicas. É investigadora e membro do Conselho Científico do Centro de Estudos Interculturais do ISCAP, Politécnico do Porto e Investigadora integrada do CLLC, Centro de Línguas, Literaturas e Culturas da Universidade de Aveiro. É membro da Comissão Científica do Lit&Tour – International Journal on Literature and Tourism.
Os seus interesses de investigação vão desde o Turismo Literário, Geocritica, Retórica, Semiótica, Comunicação Intercultural e Cultura Portuguesa.
Sara Cerqueira Pascoal is an Adjunct Professor at the Polytechnic Institute of Porto (ISCAP-P.Porto), Portugal, since 1997, where she teaches Rhetoric, Semiotics, Communication Theory and French Culture for Business.
She has a degree in Modern Languages and Literatures, a master’s degree in Portuguese Culture and a PhD in Romance Literatures and Cultures. She is a researcher and member of the Scientific Council of the Centre for Intercultural Studies of ISCAP, Polytechnic of Porto and an integrated researcher at CLLC, Centre for Languages, Literatures and Cultures of the University of Aveiro. She is a member of the Scientific Committee of Lit&Tour – International Journal on Literature and Tourism.
Her research interests range from Literary Tourism, Geocriticism, Rhetoric, Semiotics, Intercultural Communication and Portuguese Culture.
Sara Pascoal
Luís Miguel Loureiro
Assistant Professor at the Institute of Social Sciences of the University of Minho, where he received his PhD in Communication Sciences in 2012. Graduated in Biochemistry from the University of Coimbra in 1992.
He was a journalist for RTP for 24 years, having been a war correspondent, great reporter and investigative journalist, being part, between 2015 and 2021, of the team of the program “Sexta às 9”. Between 2012 and 2021 he was a Professor at the Lusófona University of Porto, where he directed the degree in Communication Sciences and the master’s degree in Communication Networks and Technologies.
He has received 3 journalism awards, a distinction of academic merit and a distinction of cultural merit. He researches the areas of Journalism, Sociology of Media, Digital Networks, Activism and Public Mobilizations and Visual Culture.
Luís Miguel Loureiro
Professor Auxiliar do Instituto de Ciências Sociais da Universidade do Minho, onde se doutorou em Ciências da Comunicação, em 2012. Licenciado em Bioquímica pela Universidade de Coimbra em 1992.
Foi jornalista da RTP durante 24 anos, tendo sido correspondente de guerra, grande repórter e jornalista de investigação, fazendo parte, entre 2015 e 2021, da equipa do programa “Sexta às 9”. Entre 2012 e 2021 foi Professor da Universidade Lusófona do Porto, onde dirigiu a licenciatura em Ciências da Comunicação e o mestrado em Comunicação Redes e Tecnologias.
Recebeu 3 prémios de jornalismo, uma distinção de mérito académico e uma distinção de mérito cultural. Investiga nas áreas do Jornalismo, Sociologia dos Media, Redes Digitais, Ativismo e Mobilizações Públicas e Cultura Visual.
ICCITour
The tourism sector is today supported by several platforms capable of disseminating products, services and destinations in a way that has never been seen before. Multiple platforms connect and promote interactions, exchange information and facilitate centralized access to useful information for both parties. This scenario empowers tourists who are now much more informed and active, both in their search for information and in their decision-making. In this context, communication and information have become two essential variables in the promotion of a service, purpose or tourist destination. In the light of these circumstances, research and scientific production, and expressly the sharing of the results of such research, are gaining in value. Considering this context, the International Conference on Communication, Information and Tourism was created with the aim of teachers and researchers from the areas involved sharing knowledge that can contribute to broadening knowledge about communication and information and tourism. Against this backdrop, the main objectives of the conference are:
- To debate trends in communication and information in tourism;
- Promote exchange, networking and partnerships between institutions and researchers;
- Encourage new tourism promotion strategies
- Promote the development of scientific knowledge
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